Fishing Department

High-quality fishing gear for every season and skill level.

D&R Sports Center carries a large selection of fishing supplies, from the most essential equipment for beginners to advanced gear for fishing enthusiasts. We stock the industry’s top brands, and provide tackle for everything from panfish to muskie.


We have a large selection of rods and reels in a variety of styles and sizes. Whether you’re fishing for bluegills or salmon, we have the rods and reels you need. We carry more than 2,000 different styles of rods by all the major manufacturers, including St. Croix, Shimano, Fenwick, Okuma, G. Loomis, Quantum, Dobyns Rods, Abu Garcia and more. You can also choose from over 300 different models of reels by Quantum, Shimano, Okuma, Abu Garcia, Pflueger, Daiwa, Shakespeare and Zebco. We have all our products on display, so stop by and try them out. Our knowledgeable sales staff can help you find the right combination to meet your needs.


We have one of the largest selections of bait and tackle in the area. From spinnerbaits to soft plastics, we have something for everyone. We carry all the top brands including Berkley, Zoom, Gary Yamamoto, Storm, Strike King, Yum, Rapala and many more. You can also purchase locally-made baits by Poor Boy’s Baits, K&E Tackle, and Lake & River Lures. From panfish to musky, with hundreds of different manufacturers in stock, we’re sure to have what you need!

Don’t forget terminal tackle and fishing line. We also carry a variety of tackle boxes, tools, nets and other accessories, plus a selection of live bait.


If you’re planning a trip out to the Big Lake, be sure to stop by D&R Sports Center. You can stock up on trolling spoons by Dreamweaver, Stinger, Moonshine, Pro King, and Warrior. Pick up some Dipsy Divers, planer boards, flashers, or trolling flies. We have lead core and copper wire, downriggers and accessories, weights, and much more. We’ll have you geared up and ready to go in no time!


We invite you to visit the store this winter to stock up for ice fishing season. D&R Sports Center offers a full line of rods, reels, specialty ice line, jigs and live bait. Our store staff can help you pick out the right size ice shanty, show you how to choose and successfully use electronics (we carry all the top brands like Vexilar, Marcum and Humminbird), or get you into the right clothing, boots, and accessories to keep you warm and safe on the ice. Don’t forget new blades for your auger, or upgrade to a new one – we carry all the top brands in a variety of sizes.


The Fly Shop at D&R Sports Center has the largest selection of fly fishing gear and fly tying materials in the area. We carry a full line of fly rods and reels from Sage, Redington, St. Croix, Cortland, and many others. We stock a variety of fly lines, leaders and tippets and also have a huge selection of pre-made flies. Check out our full line of boot-foot and stocking-foot waders from Frogg Toggs, Redington, Simms, and more.

We also carry a full selection of tying materials from Wapsi Fly, Hareline, Whiting Hackles, Mustad and Tiemco hooks. Whether you are an experienced fly angler or just a beginner, we have everything you need.  Our experienced staff can help with all of your fly tying needs.